Editorial Images for ALD Automotive in Chesterfield

     How do you promote closing a large business deal?  You take pictures to prove it!  Picture or it didn't happen right?! Okay well, maybe that's not true.  But it certainly does help.  ALD Automotive contacted me to capture some images of a business deal involving them, Perry's Ford, and Cape.  
     One of the first questions I was asked by ALD Automotive was, how can we show that this fleet closing involves 117 vehicles and the people who worked together to make it happen?  The end result, a cherry picker of course! I absolutely loved it.  Since these images would be used in automotive magazines and online editorials, it was important to capture as many different shots as possible for the media to choose from.  If you'd like to learn more about business deal itself, you can read about it here on FleetNews. 
     There were a few spots where the vehicles were parked on wood planks.  Professional Retoucher, Francesca Hughes  did a great job removing those planks for me.   
     Last but not least, at the end of the photoshoot I also captured some headshots for the Linkedin profiles of the ALD Automotive team involved. Thanks to everyone from the team at ALD Automotive, Cape LLC and to Perry's Ford in Chesterfield.  It was a pleasure working with all of you.